in Projects, Programming, Technology

The long tail of software

Paul Golding cites JotSpot as an example of a software application (product) that capitalizes on the “long tail” effect.

Bnoopy: The long tail of software. Millions of Markets of Dozens.: “So, my tip for entrepreneurs? It�s all about the long tail. Whatever business your starting, think about how to serve millions of markets of dozens instead of dozens of markets of millions. Serving the head isn�t a bad strategy. You can build a great business. But, figure out how to serve the tail of your market efficiently and you�ve got a blockbuster.”

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